This week, David Duchovny has issued what’s being called the Lick My Face campaign via a YouTube video. He’s calling people out to make videos
of their dogs licking their faces, and with every lick, at least one
dollar is being donated to charity. He has promised his money to Target
Zero.
Target Zero is a nonprofit organization that is dedicated to getting all shelters
across the US to be no-kill. They send folks into shelters and help
instill practices that can both keep animals from being killed, and keep
shelters viable. In fact, they helped Waco, Texas to go from
euthanizing almost 6,000 dogs and cats in 2012, to saving 90 percent of the animals in their shelter in 2015.
This is where the challenge comes in. In the video he calls out
fellow dog parents Gillian Anderson, his ex-wife Téa Leoni, and all of his social media followers as well.
“They’re both big animal lovers, so I’m pretty sure they’ll jump
right in,” said Duchovny. “I hope they get squeamish. You can’t not
get squeamish when your dog has free rein to lick your entire face.”
Hours later, Gillian accepted David's challenge, and nominated Carrie Fisher and Zachary Quinto to do the same.